Rivian CEO takes top marketing role in shakeup ahead of R2 launch

Founder and CEO RJ Scaringe will be wearing yet another hat as the company preps for arguably its most important vehicle launch — the mass market R2 SUV — in 2026.

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Rivian CEO takes top marketing role in shakeup ahead of R2 launch

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Rivian CEO takes top marketing role in shakeup ahead of R2 launch

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